Game studios are like runners in runner games. Fast moving, always looking to stay ahead and outrun the competition. Particularly when it comes to driving revenue.
And when cash is king, and an economic downturn puts pressure on studios, numerous mobile game studios are looking beyond and have decided to take on the brave new world of PC and console platforms.
The opportunity is massive.
According to Newzoo, there are over 1 billion PC players and 611 million console players. In fact, both platforms experienced a 15% surge in player numbers between 2020 and 2022. And although mobile is still at the top in terms of revenue, PC